PLEA Network

2 November 2018, Renew Economy, A “bat symbol” for renewables: Cannon-Brookes launches “fair dinkum” power. Scott Morrison’s grasp on his favourite Alan Jones-approved energy policy slogan, “fair dinkum power,” continues to slip, as the campaign to reclaim it for renewables rather than coal gains serious momentum. As we reported here yesterday, tech billionaire Mike Cannon-Brookes late Wednesday launched a series of tweets challenging the Morrison government over its labelling of “baseload” and coal power as “fair dinkum” generation, and called for a “movement” to embrace wind and solar – and to dub that “fair dinkum power”. Since then, Cannon-Brookes has registered the brand, created a new Twitter handle, crowd sourced a logo (see above), and is in the process of putting in place “some sort of licensing plan” to use @fairdinkumpower to promote local innovation in renewable energy, storage and other future-supporting technologies. “We’re going to give away the logo, we’re going to open-source it if you like, and try to get people to put their people power behind it,” Cannon-Brookes told The Project on Network Ten on Thursday night. “(It will be a sort of) bat symbol for renewable energy generation, if you like, for people to rally behind. “We’ll use it to promote a lot of Aussie innovations, put it on the side of the (Tesla/Neoen big battery in South Australia). Show the world what we do.” Access more here